SEO prices in the UK

SEO Prices In The UK | How Much Does SEO Cost In The UK

SEO Prices In The UK



The UK is an interesting market for SEO. There are plenty of competitors, and mediocre results are quite common. 

Many factors influence SEO prices in the UK, like the number of keywords you want to target, how competitive your niche is, and whether you have any experience with SEO.

Let’s compare different SEO prices in the UK and see how much the average rate for SEO services is. 

SEO Prices and Strategies

Before we take a look at SEO prices, let’s talk about strategies involved in proper SEO and how they influence SEO prices. 

In simple terms, SEO is the process of increasing the quantity and quality of traffic to websites with a series of organic search engine results

A few key ways to optimise the search engine involve keyword research, optimising title tags, meta tags, and creating optimised content.

There are tons of SEO agencies and independent SEO contractors popping up all over the place. The question for most people is which option is the most cost-effective.

Some SEO contractors are budget-friendly and use hourly or daily rates. However, reputable SEO experts might be harder to come by. 

You may also find that an agency is cheaper than hiring an independent contractor because of the value you get for your money.

The safest route for some people would be to hire an SEO agency. Most SEO agencies work this way: 

  1. Monthly retainer
  2. Individual projects
  3. SEO strategy pricing  

SEO package prices vary and are usually labelled as either local, national or global. This is to indicate the kind of outreach each package affords you.

Generally speaking, you can expect to pay anything between £50 – £10,000 for SEO in the UK.  The average monthly for an affordable SEO plan costs £50.

These “affordable” plans are preferred by agencies looking for smaller contracts because they have more flexibility in their budgets and don’t require you to pay for the full month upfront. 

The cost of a worthwhile SEO strategy will depend upon how many hours your campaign requires, what type of work needs to be done, whether it’s a new site or existing content, etc.

Is Cheap SEO possible?

Yes, it is possible to find cheap SEO packages in the UK. A lot of SEO agencies offer affordable packages to accommodate clients on a budget. 

There are some things that need to be considered before signing up for one.

Firstly, what is a cheap SEO package? Well, It’s not as simple as saying £100 per month or even £1000 per month because this depends on how much work is needed, how many keywords you want to rank for, and how long the project could be etc.

So let’s say you’re just getting started with SEO, a basic plan would include:

– Keyword Research – £100.00

– On-Page Optimization – £150.00.

This is the minimum you should be spending on an ongoing basis to get results and start ranking for keywords that are relevant to your website. 

Extra costs might be added if you or your company needs more in-depth keyword research, or more help optimising specific pages that will give you better results than just using Google Ads.

With those variables, we can put the monthly cost of cheap SEO at approximately £50-£70 or less, you could even pay for an annual package for as little as £345.  

Considering, it typically takes between 4-6 months to see a significant difference – you should manage your expectations. 

Annual packages are preferred by most clients.  The process can take a while, but it does make a difference. Once traffic and sales start to rise, they continue going up over time.

The most important thing to consider when purchasing cheap SEO packages is the quality of the strategies offered in those packages. If they will yield the results and returns your company needs. 

Effective, affordable SEO packages are available in the UK, but you must first know what to look for. 

Mid-range SEO packages

Mid-price SEO agencies will cost  £2,000-£4,000 per project on average.

These packages usually consist of ongoing content marketing, which helps your website grow into a unique, notable resource where prospective clients can find answers they need with a quick search. 

It is highly unlikely that you will find a reputable SEO agency offering a midrange package that can produce creative, worthwhile content in any capacity for anything less than £800 per month. 

If you happen to find one, you might want to look a little more into the authenticity of the company’s work.  

A mid-range SEO package will typically cost £1000 per month, depending on how many keywords you wish to target and what type of services you require.

A combination of on-page, off-page SEO and link building. They can be tailored to suit your business needs and budget.

Top of the range SEO

High-end SEO agencies start at around £7,000 for a project / £3,000 per month, and at that price, you can expect packages to offer a comprehensive step-by-step strategy for their clients.

The package also includes a detailed overview of what needs to be done for the first 3-6 months. 

High-end SEO companies also draft for their clients an additional plan for the  12 months preceding the initial three months.

High-end SEO packages are highly efficient and mainly target global outreach. They can be very expensive, but they do have a high return on investment. 

The cost of a high-end SEO package depends on how many pages the company has and whether your site is mobile-friendly, but a good rule of thumb would be around £1000 per month. This includes:

  1. Search Engine Optimization: this will include all aspects of optimising the website including keyword research, link building, content creation etc…
  2. Website Design & Development: – this is also included in the price.
  3. Social Media Marketing / Social Advertising: social media advertising can vary from company to company, depending on which platforms they choose to advertise through. This tends to focus on Facebook ads. 
  4. Content Creation: creating new blog posts, articles, videos, etc.

What should you pay for SEO?

In summary, SEO costs in the UK vary based on the company’s size, credentials, and client list.  

You can expect to pay anything between £50 – £10,000 per month for SEO services. 

The most popular package is a basic search engine optimisation service that includes keyword research, website analysis, content creation and submission, backlinks and social media marketing.

Here’s what you should expect for the average cost per click to be:

  1.  £0.50 – £1.00 for small businesses with up to 10 employees;
  2. £2.00-£3.00 for medium-sized companies with 11–100 employees;
  3. £5.00+ for large enterprises that have more than 100 staff members.


An SEO package in the UK is £1200 -£9000 per month for an agency. For a consultant you can expect to pay £100-£1000 per hour.

Affordable SEO in the UK can be around £1,200 per month. It depends on the size of the company and the services.

An SEO package in the UK varies on the amount of services the company provides such as web development, content writing, backlinking, etc.