Search traffic is integral to any successful online business, and to gain more sales and conversions, you need to increase this traffic. However, growing organic traffic is difficult as there is much competition across all industries. Therefore, it is highly recommended that you take advantage of SEO tools to help you take care of crucial factors, such as keyword research, site audits, competition analysis, and more, so you can edge ahead of the game.
There are numerous SEO tools you can use for Mac. Hence, this article rounds up all the internet marketing & SEO software for Mac OS X.
Here are some of more best SEO tools for Mac.
Website crawlers like Screaming Frog SEO Spider are used for SEO purposes. It’s a complex desktop tool that offers many features for site owners with authority sites. Professionals in digital marketing can use these tools for broken link research, technical site audit analysis, and other advanced tasks.
SE Ranking is an all-in-one SEO tool that’s user-friendly for beginners. The program is browser-based, and it offers everything a novice webmaster needs:
The Web CEO platform is designed for agencies that manage multiple websites. In terms of advantages, it’s best suited to setting up white-label online platforms. This way, you can customise your customer experience by removing the Web CEO from your interactions. Web CEO has everything an agency needs:
Ahrefs is our all-in-one SEO platform of choice. After Google, it is the largest online crawler, allowing for keyword research and SERP analysis. In addition, its website auditor and site crawler are among the best in the industry.
One of the best keyword tools is Surfer SEO. An innovative Content Editor extension is included with Surfer SEO that helps optimise on-page content. It works like this: You choose a targeted keyword for an article. Surfer will analyse all articles ranking for that keyword and develop a list of keywords to use.
WordPress plugin Link Whisper adds a whispering feature to your site. The WordPress editor recommends internal linking opportunities based on AI technology. In addition, the link assistant can identify broken links, orphan pages, and other internal links. You can also use Link Whisper to find the best links for your site because it’s so easy to use.
Hunter.io does not provide any link assistant tools or technical website audits. Mac OS X users can subscribe to Hunter.io to boost their outreach efforts. Essentially, Hunter.io helps you find email addresses to contact. New leads can be generated with this tool for link building, general PR, or sales. Using Hunter.io, you can bulk-source email addresses, search for domains, or use a name as a base to create outreach campaigns.
Essentially, Pitchbox is a more advanced version of Hunter.io. It is an outreach tool for finding leads, reaching out to prospects, and analysing your processes. It goes beyond all expectations with advanced insights and integrations, a smooth interface, and a full CRM.
Pitchbox supports influencer outreach. It turns Pitchbox into a PR platform that can handle all aspects of PR. Its price is higher than average because it has so many capabilities. Pitchbox’s site has no pricing information.
The best SEO tools for Mac are not too different from the best ones for Windows. Webmaster tools have moved from your desktop to your browser. So anyone can enjoy them.
For the most part. If you like desktop tools, you still have options. Tools like the Screaming Frog SEO Spider or the SEO PowerSuite are amazing options for Mac OS that can help you bring your projects to life.
Google has several free tools for SEO, including the keyword planner and the backlink checker. These tools are useful to all web admins but especially to those without a lot of SEO experience.
The price of SEO tools varies from $100 to $1000.
Users and SEO experts agree Semrush is one of the most powerful and feature-rich SEO tools available today. Use Semrush for keyword research, conducting in-depth website audits, creating and tracking PPC campaigns, and improving y, our overall rankings in search engines.
Noah Carey is a content writer at SERPWizz, and has written such classics as A Beginner’s Guide To Generating Leads The Inbound Way, and How To Turn Whatsapp Into A Power Customer Tool. He also attends the University of Pennsylvania, where he studies English, because he likes reading and writing, and runs for their track and field team because he likes running in circles. For more on Noah, check out his LinkedIn!