How Much Does An SEO Specialist Make?
Source: simplilearn.com
Search engine optimization (SEO) is the process of improving organic search rankings in Google, Yahoo, or Bing.
SEO professionals are hired to help search engines rank a web page higher for specific search terms. An SEO specialist can significantly improve your website traffic by optimizing for search engines.
Anybody who’s in the marketing business will tell you that SEO is currently the most important factor that comes into play when marketing or advertising anything online.
And if you’re looking to start a career in the industry, you might be wondering what you can expect to earn as an SEO specialist.
What Is An SEO Specialist?
An SEO specialist is responsible for optimizing a website for search engines to rank your content well. They try to come up with new content ideas and optimize traditional and new websites.
SEO specialists find out about a site’s page structure, keywords, content, and provide recommendations for optimizations to improve page ranking. This can produce great results, such as improved traffic to a website.
SEO is a very specific skill valued by employers in a competitive market. SEO specialists have an incredible command of the internet, and they are sure to receive fantastic opportunities in the outsourced web development business they choose to pursue.
What Are Their Duties?
SEO is the process of improving the overall performance of websites through various techniques.
These techniques include making useful and informative content, spacing it properly on a web page, and ensuring that your content can be found by as many people as possible. An SEO specialist specializes in this field and usually works to improve the content of specific websites.
SEO specialists usually have a good command of the English language and are also well versed in marketing strategy. They’re expected to possess good web design skills as well. If you need assistance with SEO, you’ll need to book an SEO specialist.
An SEO specialist builds your website’s search engine optimization strategy. This is to guarantee that people will find your website when they’re looking for a product or service like yours.
SEO specialists increase your search rankings. Inbound marketing services help your SEO campaigns establish greater online visibility.
The most common specialties of SEO specialists are link building, page optimization, and search engine marketing. Keyword research is a crucial skill right up there with copywriting, social media strategy, world-class graphic design, and website architecture.
How Much Can They Make?
Depending on the size of the website and industry, an SEO specialist’s salary can range between $30,000 to $70,000 per year. A good SEO specialist can charge $200 per hour; depending on the industry.
An SEO professional has a competitive salary. You can make more money in advertising than you can in SEO, but there is still a lot of money to be made in this field.
A professional with an understanding of quality content and high-quality sites can make more money than someone in one of the many other industries who are unqualified and cause damage to their brand and clients in the long run.
They generally work on a one-on-one basis and are paid hourly, daily, or on a project basis. Top SEO specialists can command a monthly salary of $2,000 per month, and entry-level positions shall see higher pay.
SEO Specialists can make a fairly good living, but most experts agree that the lowest end of the salary scale is between $30,000 and $45,000.
How Do You Become An SEO Specialist?
SEO Specialists are employed by a range of companies in the tech industry, including Google, Facebook, and Twitter. SEO jobs are plentiful and the industry is growing rapidly. In fact, it’s growing by double digits annually.
SEO is a very important occupation. The job has become more and more competitive over the years. But it pays well in lockstep with the expansion of the technology industry, as well as the need for skilled personnel.
As with any job, specialty certifications are a great way to identify yourself as one of the best in your field.
If you want to further your career as an SEO specialist, it’s a good idea to consider getting certified from companies like the Search Engine Academy and Digital Marketing Institute.